HUF founder Keith Hufnagel grew up skateboarding in the gritty streets of New York City’s late 1980’s. In those days, skateboarding was simply not accepted: it was punk rock, it was hip-hop, it was a counterculture of outcasts misunderstood by the masses. Hufnagel became a professional skateboarder in 1992 and after opening his own skate focused store in San-Francisco in 2002 he launched Huf as its own brand and the rest is history.
Following up on 2020’s Year Of The Rat and continuing to pay homage to Chinese New Year, HUF kicks off 2021 with the Year Of The Ox capsule. Pulling inspiration from Eastern tales and short poems of Zenenlightenment, the Ox is one of the earliest symbols for meditation and enlightenment. With a fortune of a “better year on the horizon”, the Year Of The Ox capsule is fueled by a mission to return to society to with wisdom and compassion.
Features
– Cotton poly blend crew sock
– Solid body with jacquard artwork










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